TGIF Lunch & Learn: Social Media Marketing on Multiple Platforms: How To Juggle Social By Understanding Their Differences

Is your business showing up in social media searches? Are you struggling to stay "top of mind" in a smartphone dependant market? It's time to step it up!

Learn how to get leads and build a professional reputation by mastering more than one social media platform. In this multi-media presentation, Caron Shahrestani will show the purchasing power and marketing potential of the six major platforms today: LinkedIn, Facebook, Instagram, Twitter, YouTube and Snapchat (yes, Snapchat). 

Caron will cover:
- The differences between the platforms
- personal vs professional pages
- organic vs paid content
- leads, comments, and direct messages
- social cross posting apps 
- email and video marketing with social
- content writing with emojis and hashtags

Most of your potential customers are on more than one social media platform, which means you should be, too. Bay Area and specifically Silicon Valley consumers hold a higher standard for businesses online. If you don't have a mobile-friendly website and a growing social media presence, you are losing leads every day!

Grab lunch and come learn how YOUR business could benefit from marketing on multiple social media platforms!



Caron Shahrestani is the founder and director of Caron Modern Media in San Mateo. Caron provides video marketing, photography services and social media consulting for small businesses and brands in the Greater Bay Area.

CMM specializes in 60-second video profiles and testimonials for YouTube and social media. Recent clients include local authors, realtors, health coaches, chefs and fitness studios. When she isn't editing videos, Caron teaches group fitness at the Bar Method San Mateo studio in Crystal Springs Shopping Center. 

11:30 Check in & Open Networking
12:00 Program
1:30  Adjourn

The San Mateo Area Chamber is excited to empower and guide you through the necessary steps on how to start, grow and think about your business. Our mission is to help you develop relations that will enable you to find solutions to your business challenges.

Connect.    Collaborate.    Succeed.